With a BFA from the Maryland Institute College of Art in Baltimore, I would describe myself as a creative thinker, geek, tinkerer, and not afraid to use any tool available to build something better. My goal is to be the best partner for my clients that I can be, to understand their business, goals and to help them achieve what they have set out to do on a brand and organizational level.
In addition to strong relationships with my teams and clients, my greatest contribution comes from being their partner focused on driving strong, multidisciplinary & strategic discussions that enhance the overall final outcome. I have worked hard with clients of various sizes to ensure that each of their needs are exceeded and executed as efficiently as possible.
I come from a background of multi-disciplinary, integrated marketing, communications, and branding with 9 years of experience. I have worked with higher education and nonprofit, healthcare and CPG, and many other clients to optimize customer acquisition, enrollment, and help define their consumers’ journey. I do this by utilizing research and analysis to develop comprehensive marketing strategies. I’ve carried these strategies and consumer-first thinking with me through my career while I have explored identifying deeper insights for brands and exceeding targeted goals.